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  • Storefront Strategies: Retail Summit

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    Name: Storefront Strategies: Retail Summit
    Date: October 21, 2019
    Time: 11:00 AM - 7:00 PM EDT
    Registration: Register Now
    Event Description:

    It's no secret that since the emergence of e-commerce many retailers have struggled to attract and retain customers. This has led to a downturn in sales and to what has been called "The Retail Apocalypse". Greater Lafayette Commerce knows that one of the keys to a vibrant community is a thriving downtown with restaurant and retail businesses.
     
    The Storefront Strategies Retail Summit is a half-day event designed to bring experts in various fields together so that retailers can gather new tools to grow and continue being successful.
     
    During the summit, we will present the findings of consumer experience research along with practical applications that retailers can implement in their stores.
     
    Additionally, the summit will include group sessions regarding Building a Social Media Brand, and Place-making (how to work with the city, architects, etc.). The summit will include six breakout-style events on the following topics: Interior Design, Merchandising, Customer Service, Popups and Collaboration, Sourcing Local Products, and Restaurant Optimization.

    Featured Presenters: 
    1. Lauren Roa, Senior Director of Merchandising and Retail for Indiana Pacers
    2. Polly Barks, Social Media Influencer
    The event will conclude with a popup and collaboration/reception, where restaurants and retailers may showcase their products. The reception will include a cash bar.

    View the schedule here:  bit.ly/SSRSAgenda
     
    Event Media:
    Event Sponsors:

    Gold Sponsors

    • Purdue Federal Credit Union
    • Heath CPA & Associates
    • Barks Consulting
    • Tippecanoe Mall

    Silver Sponsors

    • Copper Leaf Co.
    • Huth Thompson LLP
    • Security Federal Savings Bank
    Location:
    The Columbia Room (former location of Midtowne Oven Restaurant)
    625 Columbia Street
    Lafayette, IN
    Date/Time Information:
    Morning Session
    10:45am    Check-in begins
    11:00am    Opening Remarks
    11:30am    Lunch
    12:00pm    Survey Results
    12:50pm    Merchandising and Retail - Lauren Roa

    Afternoon Session
    1:50pm      Room 1: Interior Design
          Room 2: Popups & Collaboration
    2:30pm      Room 1: Placemaking
          Room 2:  Expanding Your Business
    3:15pm      Room 1: GLC's Service Essentials
           Room 2: Sourcing Local Products
    4:00pm      Stop Losing Customers, Start Gaining Super-fans - Polly Barks
    5:00pm      Retail & Restaurant Showcase       
     
    Contact Information:
    Mark Lowe
    Fees/Admission:
    $50 Member - All Day
    $30 Member - Morning Session
    $30 Member - Afternoon Session
    $75 Non-Member - All Day
    $40 Non-Member - Morning Session
    $40 Non-Member - Afternoon Session
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